It grows when it knows you are scared
So don't go to the show unprepared
Set your throat for a scream
at promotional scheme
if your row is electric'lly chaired
The Tingler (William Castle, 1959). The Tingler was Vincent Price's second film with producer-director and all around cinema showman William Castle. Castle loved promotional gimmicks, and The Tingler featured "Percepto!", a tingling effect achieved by wiring selected theater seats to an electric motor that would buzz and vibrate. Image source: Monster Movie Music; Bearded Weirdo Reviews
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